Monday, June 13, 2016

An MBA with a 300 GMAT score?

An MBA with a 300 GMAT score? An MBA with a 330 GMAT score? An MBA with a 400 GMAT score? An MBA with a 450 GMAT score? An MBA with a 550 GMAT score? Many applicants to MBA programs are concerned that GMAT scores in the 300-500 range will damage their prospects with top business schools. But in fact even the most prestigious MBA programs accept applicants with average to low GMATs, and relatively GMAT scores in the 500s can be offset by a high undergraduate GPA, a strong personal statement, and most importantly work experience and strong letters of recommendation. It also helps to choose the right programs to apply to in the first place, and this is where GradTrek can help. GradTrek is a free MBA search engine that includes every MBA program in the United States (rather than only the top 50 or 100). GradTrek matches users to degree programs based on their GMAT scores and GPA. GradTrek includes every type of specialized MBA degree, including evening degrees, executive degrees, part-time, and global/international degrees. We also allow our users to search by specific areas of business specialization, including marketing, finance, accounting, strategy and every other area.

Monday, May 2, 2016

mass communication final exam review sheet

SOCI 4600 Mass Communication Final Exam Review Sheet
Spring 2016

For the final exam you should be prepared to demonstrate your knowledge of the lectures from Parts V, VI, VII and VIII of the course and of the readings listed below. You should be able to define and discuss the following terms.

“Production, Consumption, Prosumption”
mass customization
home improvement
video sharing

“Highbrow Omnivorousness on the Small Screen”
profit-oriented cultural industries
Less profit-oriented cultural industries

Jurgen Habermas
Public sphere
Communicative rationality

Opening Closed Regimes: What Was the Role of Social Media During the Arab Spring?”

“Debating the Events of September 11
O Estado
Le Monde
NY Times
ideological polarization
Trinity River Corridor Project
lowered barriers
organizational reinforcement
Proposition One
Vote No! Save the Trinity
link tracking

“Cross-Ideological Discussions among Conservative and Liberal Bloggers”
web links
straw man arguments

outrage discourse
insulting language
character assassination

web memetics
Fox News
The Daily Show

Sunday, March 13, 2016

Mass Communication review sheet for exam 2

SOCI 4600: Mass Communication
Review Sheet for Exam 2

For exam 2 you should be prepared to demonstrate your knowledge of the readings and lectures from Parts III and IV of the course. You should be able to define and discuss the following terms, although this list is not exhaustive.

“Information Capitalism”
Daniel Bell
Peter Drucker
Knowledge economy
Post-industrial society
Symbolic analysts
Service sector

Manuel Castells
Global flows of information

“Winner-take-all markets”

DiMaggio et al. on Digital Inequality
autonomy of use
social support
purposes for which the technology is employed

Eszter Hargittai
From the ‘Digital Divide’ to ‘Digital Inequality’
Online skills
Laura Robinson
Highly wired families
Partially wired families
Unwired families

Jen Schradie
Egalitarian public sphere
High-status information habitus

Aesthetic preferences
Network effects

Zeynep Tufekci

Tuesday, February 9, 2016

Exam 1 review sheet for SOCI 4600 Mass Communication

SOCI 4600 Mass Communication Review Sheet for Exam 1
Spring 2016

For exam 1 you should be prepared to demonstrate your knowledge of the readings and lectures from Parts I and II of the course. You should be able to define and discuss the following terms, although this list is not exhaustive.

Max Weber
Towards a Sociology of the Press

Walter Lippmann
Public Opinion
Liberty and the Press
The Phantom Public
Cold War
Manufacture of Consent
“Pictures in our heads”

Critical Theory
The Frankfurt School
Max Horkheimer
Theodor Adorno
The Dialectic of Enlightenment
Culture Industry
Lowest Common Denominator
Fascist Propaganda
Antonio Gramsci
Prison Notebooks
Organic Intellectuals

Herbert Schiller
Mass Communications and American Empire
The Mind Managers
Information and the Crisis Economy
Culture Inc.
The Global Media
Transnational Corporations
Packaged Consciousness
Michael Schudson
Social Backgrounds of Media Members
Organizational Analysis
News Cycle

Information Pathologies
Information Overload
Paradox of Choice
Attention Deficit
Shallow Novelty
Social and Communication Skills

Thursday, December 10, 2015

spring 2015 Mass Communication

Sociology of Mass Communication


TuTh 2:00PM - 3:20PM Env 110 Jan 19, 2016- May 13, 2016

Prof. Gabe Ignatow


This course is designed with specific learning outcomes in mind, applicable to sociology majors and non-majors:
  1. Develop a basic understanding of the social dimensions of information communication technologies.
  2. Read, with substantial comprehension, current articles, reports, and academic papers related to developments in information technology and social science.
  3. Extract from the readings an understanding of the social and political context surrounding digital information systems.


Weeks 1 and 2

I. Theorizing the mass media revolution

Week 3

II. Information overload and cultural decline

Week 4: Exam 1 (25%) Thursday February 11

Week 5

III. The information society

Weeks 6-8

IV. Digital divides
  • Cooper The Digital Divide: The Special Case of Gender
  • Tufekci, Zeynep. Brogrammers.

Week 9: Exam 2 (30%)

Weeks 10-11

V. Media consumption

VI. Reception studies

  • Livingstone and Das (2013) The End of Audiences?
  • Picone, Ike (2016) Grasping the Digital News User
  • Liebes and Katz (1986) Patterns of Involvement in Television Fiction

Weeks 12-13

VII. Social media and social movements

Week 14

VIII. Hyper-partisanship

Week 15
Final Exam Review

Final Exam (25%) Thursday May 12, 1:30pm